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Latest News

Browse through our blog posts, with advice on a range of digital marketing topics along with the latest Unity Online news.

By: Rob James 27th of January 2018 Asda Discovers the Importance of Cross Device Digital Advertising

Did you catch some of the most recent Asda adverts? And if so did you see them across more than one of your devices? Well that was Asda’s aim their recent campaign focused on cross-device advertising. With the emergence of more and more devices entering our home environment and the increasing use of concepts such as the second screen. Traditionally...

By: Alex Pattenden 21st of December 2017 Unity Online – Year In Review

2017: a year of rapid growth for the agency Since the turn of the New Year, we have experienced our most challenging but successful year to date. We’ve been delighted to grow our client base to more than 100 clients across East Anglia and beyond, many of whom depend on our digital expertise to maintain and grow their online revenues....

By: Alex Pattenden 15th of December 2017 November’s Team Member of the Month awarded to new recruit for the first time

November’s Team Member of the Month awarded to new recruit for the first time As we approach the end of 2017, the Unity Online Team Member of the Month award for November broke new ground having been awarded to a new starter for the first time. It has been a hectic end to the year for the agency, but new...

By: Rob James 29th of November 2017 A commitment to pushing the boundaries seals October’s Team Member of the Month award

Last month, Digital Marketing Consultant, Tara Cassidy finished a very close second in our September Team Member of the Month awards. However, Tara’s continued commitment to go above and beyond the boundaries of her job role has resulted in her nomination as October’s Team Member of the Month by her Unity Online peers. Despite being a Digital Marketing Consultant, Tara as...

By: Alex Pattenden 17th of October 2017 Unity Online | Magento magic tips the scales for September’s Team Member of the Month

Magento magic tips the scales for September’s Team Member of the Month September’s battle for Team Member of the Month was one of the most hotly contested yet, with consistently high levels of work produced by all departments last month. Nevertheless, there can only be one winner and the team narrowly voted Matthew Mynors as September’s star employee – awarded...

By: Rob James 11th of October 2017 Are My URLs Too Long?

Creating the right structure for your site is very important.  The URL can help a user to understand what to expect on the next page and decide if they want to click on the link.  Google’s Webmaster Guidelines states: “A site’s URL structure should be as simple as possible. Consider organizing your content so that URLs are constructed logically and...

By: Rob James 14th of August 2017 Colossal effort earns July’s Team Member of the Month award

The Unity Online team is as busy as ever. With 14 new clients in June and July  – our sales department certainly deserves a big pat on the back. We were so busy in fact that we have had to consolidate our June and July awards into one and as an extra bonus we’re having a team night out in...

By: Rob James 21st of July 2017 Google Announces Paid Local Listings

In recent years local targeting has given SME’s the opportunity to compete with national brands able to put big budgets into building a big online presence. With the release of the Pigeon algorithm in July 2014 Google improved SERPs by returning results based on the users distance from a service. Some time later, in August 2015 Google shook up local...