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CASE STUDY
Hydex
Hydex Solutions manufactures trucks and equipment for the forestry, mining, and construction industries. Most of their products are manufactured in the UK, but some products for export are made in the USA to reduce transport costs – something no other company in Europe can offer.
INDUSTRY
Specialised Application Solutions for Mining & Construction Equipment.
SERVICES
Website Design
Website Development
TECHNOLOGY
WordPress
The Challenge
Previously, Hydex Solutions worked closely with Cat and this partnership featured prominently on their existing website. As the company no longer works with Cat, the website needed refreshing to reflect their new direction and target new markets both in Europe and further afield.
Although the previous website was generating a lot of business, Hydex Solutions wanted a design that better reflects what they do and clearly outlines their products and services. With this in place, they will be set to enjoy continued success as their business goes from strength to strength.
Our Solution
Owner Luke’s grandad worked in the USA producing engine parts prior to founding Hydex Solutions back in the UK. As the company moves into a new era, they are looking to appeal to American customers and explore sales opportunities across the pond. With this in mind, we made sure the content on the website emphasised the international coverage that Hydex Solutions offers.
Often, a new website provides an opportunity to refine a brand’s messaging so it is clear and concise. This is the approach we took when creating the Hydex Solutions website, ensuring all of their services are clearly highlighted so customers are fully informed of their complete offering.
Client feedback.
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